Thursday 17 November 2016

[album artwork] final prototype

Group - discussion/design



After coming together with the each others designs we all agreed we love the Origami Swan and would want to keep this featured through out the artwork. We like the colour red as it is very eye capturing as is closely associated with female lips and genitals (nipples and vagina lips), subconsciously making it appealing to men.

When we where discussing names for the band Georgia came up with the name cigarettes after sex which we all believe has a really nice ring to it that would fit well with an indie rock band. After deciding the name we agreed on the album to be called Origami, which fits the overall bands star image of being creative thoughtful, and gentle like origami, as well identifying with our target audience.

Origami - is the Japanese art of folding paper into decorative shapes and figures.

Therefore our album cover would be a red origami swan. With the font lightly embossed with the title origami underneath the Swan. The band name would be in the left corner in a larger font, this is what I find constantly in my research into similar products and the text would be black to make it stand out even more.

The back design would be the band surrounded round and watching the TV screen with the Origami figure on the TV like in our music video. We all agreed we like the element of my first design front cover but with this new design of the band staring at the TV, also giving space for the text of song names making it less messy and more clean. I think its important to have the band members featured somewhere on the album design, and I we all agree from the research into similar products the band members would not be featured on the front cover, making it more about the music rather than the image. However this little square gives the consumer a little glimpse into their image without it being in your face.

For the CD cover Claudia had designed folds, following the paper design which we all thought was really cool, so we all agreed we would go with that. Finally for the inside cover, as we where discussing designs I thought what could be quite cool would be to have instructions on how to make an origami swan, which I think would be quite nice. Due to CD sales being lower than ever compared to streaming, only a few people would purchase the CD and only a few people would get to see all of the artwork, including the origami instructions. Therefore this touch makes it more personal, following the star image of creativity, but also making it seem as if the band is your friend as they want to teach you something even before you have had a change to listen to their music. As well this could start an origami trend that would get the name of the band out their, so therefore this simple piece of design could create free social media marketing.

We had a majority vote on having the origami swan front on, I think symmetrically this is more pleasing, and in a way a bit confrontational as it is directly looking at the customer, which could create a mesmerising effect. When looking at this album cover I believe that the ideology of our band is somewhat apparent as the Origami Swan, illustrates something that is while small and fragile but appears powerful, like a lot of their songs, also caring on the idea of them being creatives rather than just a pop band selling their image, this is done by the fact that they are apparent on the front cover as well creating intrigue for the customer.

To create the final design we are going to have to organise a photoshoot with the band, and re-using the props from the set e.g. the tv and the origami swan. We are going to need to get another red origami swan and photograph that for the front cover. We are going to have to research instructions on how to make an origami swan for our own instructions. The final design should look very clean, therefore we will finesse the images in photoshop and add the final bits of text in photoshop.